1st
MAR
Step Into My Office Google, You Are Fired!
Posted by BlogPostman under Pay-Per-Click
I couldn’t believe it either. I told Google to shove off. Stop crawling my pages I no longer want my online business to depend on its ever changing whims as to what makes a good or bad ranking. I am tired of spending all my time collecting thousands of backward links then find that they are probably have no value because the anchor text does not present a the most popular keyword, or the site does not have the best page rank, or whatever the latest rule is. I don’t want to buy expensive cloaking tools and run the risk of penalization. I don’t want to be bothered about whether a domain has a static or dynamic IP address or have to use different hosts to make a network of minisites. What’s that you say ? You don’t need fancy tricks – just provide good relevant content. I have an answer to that! That’s Bull, and I know it! I have a large content site devoted only to CB, the only one of its kind. If you wanted to find the most relevant content for a search on the keyword ‘ClickBank’ don’t you think that would be at the top ? It used to be like that with Google It was ranked number 2, with only ClickBank.com itself at number one. At this time it is ranked….a devastating 487 position. Sites that have nothing to do with the keyword happen to mention the keyword and get ranked higher than my keyword rich site that is relevant to the keyword, go figure. I asked a search engine expert about this and he suggested that it was due to keyword density, in other words too many mentions of the word ClickBank. Well that has to be the case – the site is after all a ‘Complete Guide to ClickBank’ His advice – replace the word ClickBank occasionally e.g. use ‘CB’. You have to be kidding me. I had it, that broke the camels back and lead me to creating a revolutionary practical concept to getting traffic with out Google. The Magic of this is? It has all the practical fundamentals that you have seen before but with some added twists that deliver and will not become obsolete. But they are combined together in a new way and with a viral twist that you have not seen before. It includes giving out free information in a certain way and I show you how exactly in my book, The Ultimate SuperTip. And just to illustrate the principle: Get your complimentary book, free here http://bit.ly/cQJcBzRead my review about the Ultimate Super Tip at http://MagicSuperTip.blogspot.comScott Kelley is a business owner who shares better ideas to grow your business. Article Source
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Step Into My Office Google, You Are Fired!
1st
Email Advertising – Reach Your Audience
Posted by BlogPostman under Email Advertising
Businesses are only as strong as their customer base, and the same is true for web based businesses and their audience of only visitors and clients. Many people don’t understand that maintaining and online audience is constant work, and if you can’t figure out a creative way to stay in touch with your online customers and prospective customers, you’re going to lose their business.
Many people are searching for the right marketing techniques that will keep the interest of their audience members without annoying them or making them feel like they are constantly being sent promotional materials that just end up in the recycling bin.
One of the most successful marketing tools that online business owners have turned to is email advertising. This is a tactic that will reach your online audience right where they are: surfing the internet. It also eliminates waste and doesn’t take more than a click to delete if they’re not interested.
There are many reasons why choosing email advertising is a smart decision for online business owners that want to make the most of their advertising dollars. First of all, this type of advertising makes determining your ROI very easy, through link tracking and reception rates.
If you think that email advertising might be the method for communication that you’ve been searching for, you have to find a marketing service that will allow you to create the dynamic email advertisements that you need without charging you an arm and a leg to send them.
The best email advertising companies will offer you several levels of participation, so that you can try out the service without committing to a large investment in emails that might not work out. Start with a number of emails that represent just a fraction of your customer base, and after a week or so, compare the number of sales in that group to the sales in the rest of your base. If you notice an increase amongst the email recipients, you might want to try a larger round.
No matter which email advertising company you choose, be sure that they offer targeted distribution, meaning that they will help you to tailor your email announcements and product sales to people who are likely to respond favorably to them.
Snail mail is a thing of the past, so why are you still sending flyers about your business through the mail? Increase your sales and brand awareness with email advertising. Click here to learn more.
1st
Pay-Per-Click: The Ultimate Advertising Method?
Posted by BlogPostman under Pay-Per-Click
50 years ago, it would have been impossible to launch a nation-wide advertising campaign with just $50. Now, you can not only do that, but also rigorously test your message for effectiveness – and only show ads to people actively looking for a business like yours. The technology making this possible is pay-per-click ( PPC ) marketing. The concept was pioneered by Jeffrey Brewer and Bill Gross of Goto.com in 1998, but only started gaining popularity in 2002, allowing advertisers to show ads inside search engine results pages. The premise is powerful: people that view your ad are already searching for what you offer. Because of this, pay-for-performance advertising brings several very strong advantages to your promotional toolkit: 1) You only pay for results. Your investment is directly tied to the number of visitors to your website. This greatly reduces the risk of running an expensive campaign and getting no results. 2) Your campaign goes live quickly (often with 15 minutes). You can open an AdWords account to quickly test an idea or concept in the market. By bypassing the traditional ad campaign development cycle, you can enjoy first-mover advantage. 3) It’s easy to test for results. Pay-per-click marketing is very analytical. You can track and test a number of important benchmarks and see which message performs best. 4) You can start on a small scale. With $50 (or less), you can launch a pilot campaign to determine if the format works for you. 5) You can target specific demographics or regions. AdWords and other PPC platforms make it easy to only show ads to a highly targeted group of people or places. This accuracy helps you deliver your message to the right people. Josiah Mackenzie offers Adwords campaign management services through ProAdwordsManagement.com. For more ideas, visit the Adwords PPC Tips Blog or receive daily tips on Twitter @AdwordsAdvice Article Source
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Pay-Per-Click: The Ultimate Advertising Method?
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